What are "URL Rewrite rules" in the context of Exchange?

URL Rewrite rules in the context of Exchange are configurations used to translate incoming URLs to ensure that requests are handled properly by the server. These rules are crucial for directing traffic appropriately, allowing the server to interpret requests accurately and route them to the correct destination. This can enhance user experience by simplifying and streamlining web traffic, allowing for better resource management and accessibility.

By utilizing URL Rewrite rules, administrators can modify incoming HTTP requests on the Exchange server to match specific patterns, which improves the functionality of client requests and can aid in SEO, load balancing, or implementing custom-friendly URLs. This feature promotes efficiency and can be essential for maintaining organizational workflows in environments heavily reliant on web interfaces.